TRESemmé x Devil Wears Prada 2

Project Overview

TRESemmé is helping audiences to get red-carpet-ready in collaboration with ‘The Devil Wears Prada 2’.

Debuting ‘Get You Hair on the A-List’ during the Oscars live show on March 15th, the campaign spotlights how the brand’s fan-favourite A-List Collection can transform your bathroom into a runway glam squad without even leaving home.

Celebrating those who crave the look and feel of luxurious haircare, but love the thrill of finding it at an accessible price point even more, the campaign sees New York Times bestselling author and co-host of ‘Giggly Squad’, Paige DeSorbo return as brand ambassador in her newly promoted role as chief A-list officer.